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Designed with Empathy.
Built to Scale.


I lead integrated brand and creative strategy grounded in human insight and commercial impact. I stay curious about human motivation and market dynamics, translating those insights into integrated brand ecosystems that connect product, commerce, and customer journeys…

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Designed with Empathy.
Built to Scale.


I lead integrated brand and creative strategy grounded in human insight and commercial impact. I stay curious about human motivation and market dynamics, translating those insights into integrated brand ecosystems that connect product, commerce, and customer journeys…

With leadership experience at Deloitte and Bose, I drive global product launches, sponsorship platforms, and scalable design systems that strengthen market positioning across digital and physical touchpoints.

Scroll down to see some of my featured work, or check out my campaigns, interactive + content, or photography. Want to see more? Let’s connect!

Consumer Electronics • Financial • Sports • Fashion & Apparel • Health & Medical • Science • Technology • Entertainment • Retail • Restaurants

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The Smart Factory


A team of iconic collaborators on a mission to create customized, immersive experiences.

Website + Campaign

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The Smart Factory


A team of iconic collaborators on a mission to create customized, immersive experiences.

Website + Campaign

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However You Feel, Really Feel


2018 CLIO Sports Awards Shortlist, Integrated Campaign

2018 Silver Hatch Award, Digital Short

Integrated Campaign + Co-branded

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However You Feel, Really Feel


2018 CLIO Sports Awards Shortlist, Integrated Campaign

2018 Silver Hatch Award, Digital Short

Integrated Campaign + Co-branded

view campaign

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Eyes On Emerging Artist


Where music, fashion and tech merge.

Content Series + Social + Website Design

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Eyes On Emerging Artist


Where music, fashion and tech merge.

Content Series + Social + Website Design

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Sleep Deprivation


Sleep plays an important role in your physical health.

Campaign Extension + Editorial Content

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Sleep Deprivation


Sleep plays an important role in your physical health.

Campaign Extension + Editorial Content

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Focus. On.


Extreme focus can be a powerful thing.

Integrated Campaign + Co-branded

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Focus. On.


Extreme focus can be a powerful thing.

Integrated Campaign + Co-branded

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Mrs. Fields


Celebrating the spirit of making and giving.

Online Video + Design + Animation

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Mrs. Fields


Celebrating the spirit of making and giving.

Online Video + Design + Animation

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Time for Women


OMEGA’s private on-line social network for some of the most prominent women of our times.

Website Design + Art Direction

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Time for Women


OMEGA’s private on-line social network for some of the most prominent women of our times.

Website Design + Art Direction

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Better Never Quits


2016 Bronze CLIO Sports Awards
2016 Hatch Merit Award

Content Series + Integrated Campaign
+ Co-branded

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Better Never Quits


2016 Bronze CLIO Sports Awards
2016 Hatch Merit Award

Content Series + Integrated Campaign
+ Co-branded

view project

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Quiksilver Pro


The first-ever ASP World Title Race in New York City.

Website Design + Video + Apparel & Event Graphics

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Quiksilver Pro


The first-ever ASP World Title Race in New York City.

Website Design + Video + Apparel & Event Graphics

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Listen & Learn


2017 CLIO Sports Awards Shortlist
2017 Hatch Merit Award

Integrated Campaign + Co-branded

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Listen & Learn


2017 CLIO Sports Awards Shortlist
2017 Hatch Merit Award

Integrated Campaign + Co-branded

view project

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Bose + Disney


Star Wars fans received an augmented audio experience unlike no other.

Documentary Short + Website + Event

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Bose + Disney


Star Wars fans received an augmented audio experience unlike no other.

Documentary Short + Website + Event

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Music is my…


motivator and sets a mood that can change the way I feel.

Integrated Campaign + UGC

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Music is my…


motivator and sets a mood that can change the way I feel.

Integrated Campaign + UGC

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Road Sets


 

Just as Hippo Campus obsesses over every detail of their music, Bose obsesses over every detail of how you hear it.

Content Series + Website Design

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Road Sets


 

Just as Hippo Campus obsesses over every detail of their music, Bose obsesses over every detail of how you hear it.

Content Series + Website Design

view project

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SoundTouch


Wi-Fi home-wide music system campaign.

Interactive Experience + Broadcast + Digital

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SoundTouch


Wi-Fi home-wide music system campaign.

Interactive Experience + Broadcast + Digital

view project

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Photography


Art direction for products and lifestyle.

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Photography


Art direction for products and lifestyle.

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